Advertising Preclearance

ASC has been providing advertising preclearance for the Canadian industry for over 30 years, beginning with the review of broadcast advertising to children in 1972. As additional categories of broadcast advertising were identified for review, ASC expanded its preclearance service at the request of both industry and government. Today, ASC Clearance Services is Canada’s leading not-for-profit preclearance body delivering a fee-based, objective and independent advertising copy review and advisory service for industry. Preclearance services are available in five regulated advertising categories including:

• alcoholic beverages
• children’s
• consumer drugs and natural health products
• cosmetics
• food and non-alcoholic beverages

ASC Clearance Services analysts provide expertise across all five areas providing advertisers with the confidence that their advertising messages comply with applicable legislation, codes and guidelines.

Through a proactive education and outreach program, ASC Clearance is dedicated to keeping the industry informed of regulatory and legislative trends through workshops, custom consultations and seminars for advertisers, agencies and other members Click here to view upcoming preclearance events.

To learn more, visit the ASC Clearance web site.